How cookies help improve website performance, functionality and user experience
This Cookie Policy explains what cookies and similar technologies are, how they are used on Compare A Price, and how you can manage your preferences. It should be read alongside our Privacy Policy and Terms & Conditions.
Compare A Price is a price comparison search engine. We do not sell products directly and do not operate as a marketplace. Some cookies are used to support comparison functionality, website analytics, and affiliate link attribution.
Compare A Price is developed, operated, and owned by syhtek software solutions.
For the purposes of applicable data protection law (including UK GDPR) and e-privacy rules (including PECR), syhtek software solutions is responsible for cookies and similar technologies used on this Website.
Contact: [email protected]
Website: https://www.compareaprice.co.uk
Cookies are small text files stored on your device when you visit a website. They help websites remember information about your visit, such as your preferences, session identifiers, or how you interact with pages.
Cookies may be:
We also use similar technologies (such as pixels, tags, local storage, and SDK-like scripts) that perform comparable functions. For simplicity, we refer to these collectively as “cookies” in this policy.
We use cookies to:
We do not use cookies to sell personal data.
These cookies are essential for the Website to function and cannot be switched off in our systems. They are typically used for:
Legal basis: Necessary for providing the service / legitimate interests (where applicable).
Consent required: No (under PECR, strictly necessary cookies do not require consent).
These cookies help us understand visitor behaviour on the Website, such as:
We use this information to improve the Website and comparison experience.
Consent required: Yes (for non-essential analytics cookies).
These cookies remember your choices to improve your experience, such as:
Consent required: Usually yes, unless strictly necessary for a feature you requested.
Compare A Price uses affiliate links. When you click a retailer link, affiliate cookies (or similar tracking parameters) may be used to:
Affiliate partners may include (non-exhaustively): Amazon, eBay, Awin, FlexOffers, Webgains, CJ Affiliate, Tradedoubler, Rakuten and other major affiliate networks and retailers.
Important: Once you leave our Website, cookies set by the retailer or affiliate network are governed by their own cookie and privacy policies.
Consent required: In many cases, yes depending on how the affiliate technology operates and the applicable rules. Where a consent tool is used, affiliate tracking should be included within consent categories as appropriate.
We may use limited marketing cookies where necessary to measure campaign performance or manage frequency. We do not position Compare A Price as an advertising network. If marketing cookies are used, they will be controlled via consent choices.
Consent required: Yes
Below are examples of analytics tools commonly used on comparison platforms. Your implementation should reflect what is actually active on your site.
We may use Google Analytics (GA4) to measure usage, understand how visitors interact with the Website, and improve performance.
Google Analytics may set cookies or use similar identifiers to collect information such as:
Where possible, we recommend enabling privacy-oriented settings (for example, IP anonymisation/controls where applicable and data minimisation features).
Consent: Analytics cookies should only load once the user has consented (where required).
We may use Yandex Metrica to understand Website usage and performance, including how visitors navigate pages and interact with content.
Depending on configuration, this may involve cookies or similar tracking technologies. If session replay or advanced behavioural features are enabled, these require careful review and clear consent controls.
Consent: Analytics cookies should only load once the user has consented (where required).
We may also use additional measurement or performance tools, including:
If any of these tools place non-essential cookies, they should be listed in your cookie preference tool and covered by the appropriate consent category.
We may use tag management solutions (such as Google Tag Manager or similar) to deploy scripts and manage tags efficiently. Tag managers typically do not set cookies by themselves, but they can be used to deploy tools that do.
We aim to configure tag deployments to respect your cookie consent preferences.
When you click an outbound link to a retailer:
This tracking does not mean Compare A Price receives your payment information or order details from the retailer. Any purchase is made directly with the retailer under their terms and privacy practices.
Third-party cookies are governed by the third party’s own policies. We do not control how third parties use data once you interact with their services or leave our Website.
Cookie duration varies depending on purpose:
Affiliate cookies may have defined attribution windows set by the affiliate network or retailer. Analytics cookies may also have set retention periods based on vendor configurations.
Where possible, we aim to minimise cookie duration consistent with operational needs.
When you visit the Website, you may be presented with a cookie banner or preference centre that allows you to:
You can change your preferences at any time by using the cookie settings option available on the Website (if provided) or by adjusting your browser settings.
Most browsers let you:
Please note: blocking certain cookies may affect Website features, preference saving, and the accuracy of affiliate attribution.
If you disable or reject non-essential cookies:
You will still be able to browse the Website, but your experience may be affected.
The Website can be accessed internationally. Some cookie-related services (analytics providers, affiliate networks, or hosting services) may process data outside the UK.
Where personal data is transferred internationally, we aim to use appropriate safeguards (such as adequacy decisions, standard contractual clauses, or equivalent measures) where required.
Some browsers offer “Do Not Track” (DNT) settings. There is no single industry standard for responding to DNT signals. Where a consent tool is used, your cookie preferences will be managed through that tool rather than relying on DNT.
We may update this Cookie Policy from time to time to reflect:
When we update this policy, we will revise the “Last updated” date at the top.
If you have questions about cookies or this Cookie Policy, contact:
Developed and owned by syhtek software solutions
Website: https://www.compareaprice.co.uk
Email: [email protected]
Last updated: 2 February 2026