Elevate your curl care routine with Aveda be Curly Advanced Curl Perfecting Primer - 200ml. This curl-enhancing primer is the ultimate first step in defining, hydrating and prepping curls before styling. Infused with a botanical-rich formula, it creates the perfect foundation for frizz-free, well-defined and long-lasting curls without crunch or heaviness.
Designed for wavy, curly and coily hair types, the lightweight mist deeply hydrates each strand while providing gentle hold and memory for styling. The primer enhances natural curl patterns and combats humidity, leaving curls soft, shiny and perfectly shaped. A blend of certified organic aloe, wheat protein and flaxseed extract work together to smooth the cuticle and strengthen hair from the root.
Use on damp hair before applying styling products to boost definition and prolong curl retention. Whether you air-dry or diffuse, this primer provides flexible structure and helps reduce frizz for up to 72 hours. As with all Aveda products, it’s vegan, cruelty-free and made with sustainable ingredients that are kind to hair and the planet.
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